Tropical Cyclone Characteristics

Tropical Cyclone Characteristics Tropical miseries, typhoons, storms, and hurricanes are for the most part instances of tropical violent winds - composed frameworks of mists and tempests that structure over warm waters and pivot around a low-pressure focus. A Generic Term made out of an arrangement of tempests that shows a cyclonic turn around a focal center or eye. A tropical twister is a conventional term for a tempest with a sorted out arrangement of rainstorms that are not founded on a frontal framework. To get familiar with what tropical typhoons are called relying upon their breezes blow, read What TCs are called from birth to dispersal. Tropical tornados are not just called certain things here in the U.S. contingent upon how solid they are, yet theyre likewise known by various names relying upon where you are in the world. In the Atlantic Ocean and Eastern Pacific, tropical violent winds are known as typhoons. In the Western Pacific Ocean, tropical violent winds are known as storms. In the Indian Ocean, a tropical twister is just called a tornado. These names are depicted in the article - is it a tropical storm, a violent wind, or a typhoon? Must-Have Ingredients for a Tropical Cyclone Every individual tropical violent wind contrasts, yet a few qualities are basic to most tropical typhoons, including: A focal low-pressure zone and high wind paces of at any rate 34 bunches. Now, the tempests are given a pre-decided tempest name. Most tempests are joined by a great deal of downpour and tempest floods close to the shore. Regularly, when the tempests make landfall, the tropical twister can cause tornadoes. A tropical tornado needs warm sea temperatures so as to shape. Temperatures in the sea should be in any event 82 degrees Fahrenheit so as to frame. Warmth is drawn up from the seas making what is prevalently called a warmth motor. Tall convective towers of mists are framed inside the tempest as warm sea water vanishes. As the air rises higher it cools and gathers discharging idle warmth which causes significantly more mists to shape and feed the tempest. Tropical typhoons can shape whenever these conditions are met, however they are generally inclined to frame from during the warm season months (May to November in the Northern Hemisphere). Pivot and Forward Speed Like standard low-pressure frameworks, tropical tornados in the Northern Hemisphere is counter-clockwise because of the Coriolis Effect. The inverse is valid in the Southern Hemisphere. The forward speed of a tropical violent wind can be a factor in deciding the measure of harm the tempest will cause. On the off chance that a tempest stays more than one region for a significant stretch of time, heavy rains, high breezes, and flooding can seriously affect a territory. The normal forward speed of a tropical violent wind is subject to the scope where the tempest is as of now. By and large, at under 30 degrees of scope, the tempests will move at around 20 mph overall. The closer the tempest is found the equator, the more slow the development. A few tempests will even slow down out over a region for an all-inclusive timeframe. After around 35 degrees North scope, the tempests begin to get a move on. Tempests can likewise get trapped with each other in a procedure known as the Fujiwhara Effect where tropical tornados can communicate with one another. Explicit tempest names in every one of the sea bowls shift dependent on traditional naming practices. For example, in the Atlantic Ocean, storms are given names dependent on an in sequential order pre-decided rundown of Atlantic typhoon names. Extreme tropical storms names are frequently resigned. Altered by Tiffany Means

Marketing Business Marketing and Communication

Question: You are required to make the accompanying budgetary appraisal for Portland Fit. Value Build Financial plan/expert forma RO1/compensation Customer Lifetime Value Create another Financial roads for the association and a Work Based Structure WBS. Answer: Monetary Assessment of Portland Fit Portland Fit behaviors preparing programs for sprinters just as walkers everything being equal. It mostly targets finishing occasions like Portland Marathon. Value Build Portland Fit renders corporate wellness benefits in examination with other top of the line wellness habitats for the equivalent. Estimating Month to month Yearly $100 $150 From the above table, it is straightforward that Portland Fit charges $100 for the enlistment reason in the wellness community. For lifetime participation of Portland Fit, they charges $150 from the sprinters on yearly premise. Value Build Unit Sales Year 1 Year 2 Year 3 Standard Monthly Membership Fees 23540 54800 65760 Premium Monthly Membership Fees 34540 24560 65870 Enlistment Fees 23650 45370 25470 Different Revenues 34250 65730 23260 Absolute Unit Sales 115980 190460 180360 Unit Prices Standard Monthly Membership Fees $2,340 $32,160 $54,600 Premium Monthly Membership Fees $65,760 $87,960 $97,650 Enlistment Fees $1,230 $3,460 $2,360 Different Revenues $54,600 $32,400 $56,570 $123,930 $155,980 $211,180 Deals Standard Monthly Membership Fees $3,426 $5,460 $2,315 Premium Monthly Membership Fees $3,567 $2,165 $5,674 Enlistment Fees 34250 65730 23260 Different Revenues 34540 24560 65870 Absolute Sales $75,783 $97,915 $97,119 Direct Cost of Sales Standard Monthly Membership Fees 34250 65730 23260 Premium Monthly Membership Fees $1,230 $3,460 $2,360 Enlistment Fees $2,340 $32,160 $54,600 Different Revenues 34250 65730 23260 Direct Cost of Sales $72,070 $167,080 $103,480 Costs are enormously affected by the nature of gear just as administrations for the equivalent (Winer Dhar, 2011). They select general health programs for the sprinters notwithstanding wellness offices in a general way. Estimating construct system of Portland Fit relies altogether on the impression of the sprinters in a general way. Financial plan Promoting Expense Budget Year 1 Year 2 Year 3 Promoting $34,500 $23,560 $54,600 Deals Promotions $23,650 $65,790 $76,540 Promoting Training $12,430 $23,650 $35,630 Quality Assurance $34,650 $65,780 $21,540 Referral Program $23,650 $65,790 $76,540 Corporate Promotion $34,500 $23,560 $54,600 Advertising $34,650 $65,780 $21,540 Site and Facebook $12,430 $23,650 $35,630 All out Sales and Marketing Expenses $210,460 $357,560 $376,620 Key Marketing Metrics Key Marketing Metrics Year 1 Year 2 Year 3 Income $3,426,500 $6,543,290 $8,754,000 Leads 23430 43500 45000 Leads changed over 15% 12% 20% Referrals 91 45 89 PR Mentions 34 36 67 Tributes 21 56 98 Yearly Customer Attrition 15% 22% 32% Quantifiable profit Portland Fit assesses proficiency of a speculation for looking at different ventures. Rate of profitability is the estimating factors for relative speculation costs in a general way. Degree of profitability: =Gain from speculation cost of venture/cost of venture = $235-$125/$125 = $110/$125 = 0.88 Recompense Period Recompense time of Portland fit guarantees the timeframe for recuperating the expense of a venture. Determinant guarantees undertaking position for longer recompense period and alluring for the different venture positions for the equivalent. Recompense Period = Cost of Project/Annual Cash Inflows = $100000/$25000 = 4 years Customer Lifetime Value Customer Lifetime esteem is one of the significant measurements received by Portland Fit. It primarily helps in: Understanding the created rate of profitability on client securing It fundamentally centers around the showcasing channels for streamlining of lifetime esteem for the gross benefits. It essentially goes after for augmenting client lifetime esteem for cost in client procurement in a general way. Guaranteeing maintenance showcasing methodology It targets promoting effort and moment income for the focused on sprinters of Portland Fit. Formation of powerful informing, sustaining just as focusing on It for the most part helps in division for client base in progress in the customized informing framework. Improvement in the conduct triggers It for the most part finds the social triggers for best sprinters in the Portland Fit. Improving yield from the client service zone It for the most part centers around giving exceptional consideration for the significant clients of Portland Fit. Work Based Structure Work-Based Project Start Date End Date Spending plan Implemmented By Office Publicizing 21st January 2016 31st March 2016 $2,300 Picture taker Advertising Photograph Sessions 22nd January 2016 fifteenth April 2016 $4,500 Advertisement firm Advertising Make new print advertisements twelfth February 21st May 2016 $320 Advertisement firm Advertising make new radio games 21st January 2016 fifteenth April 2016 $230 Advertisement firm Advertising make new vide advertisements 22nd January 2016 31st March 2016 $210 Advertisement firm Advertising Dispatch and battle 21st January 2016 21st May 2016 $520 Advertisement firm Advertising Complete Advertising Budget $8,080 PR Make public statement center around new activity 21st january 2016 31st March 2016 $230 PR Agent Advertising Send official statement twelfth February fifteenth April 2016 $540 PR Agent Promoting Follow up approaches public statement 21st january 2016 31st March 2016 $540 PR Agent Showcasing All out PR Budget $1,310 Direct Marketing 21st January 2016 31st March 2016 $4,340 Showcasing Assistant Showcasing Make email impact about new referral program 22nd January 2016 fifteenth April 2016 $5,480 Advertising Assistant Advertising Send email impact twelfth February 21st May 2016 $2,380 Advertising Assistant Advertising Make corporate contribution mailing and target list 21st January 2016 fifteenth April 2016 $3,260 Promoting Assistant Promoting Send corporate contribution mailing 22nd January 2016 31st March 2016 $2,370 Promoting Assistant Promoting All out Direct Marketing Budget $17,830 Web Development twelfth February 21st May 2016 $54,600 Web Firm Promoting Update Website 21st January 2016 fifteenth April 2016 $34,700 Web Firm Promoting Make new Facebook application 22nd January 2016 31st March 2016 $23,760 Web Firm Promoting Dispatch Facebook application 21st January 2016 21st May 2016 $54,300 Web Firm Promoting All out web advancement spending plan $167,360 Promoting Unwaveringness and Referral Programs Make new referral structures 21st January 2016 21st May 2016 $32,500 Showcasing Assistant Showcasing Staff preparing on reliability and referral programs 22nd January 2016 fifteenth April 2016 $34,650 Activity Manager Showcasing dispatch New projects twelfth February 31st March 2016 $21,300 Showcasing Director Showcasing All out Loyalty and Referral Programs $88,450 Sums $283,030 Figure: Work Based Structure of Portland Fit (Source: Blythe, 2012) Work-based structure assists Portland With fitting for characterizing the tasks in a precise way. It characterizes the various leveled structure for smooth working of Portland Fit. It principally guarantees checking of the venture just as allotment of related assets for the equivalent. This specific organization targets assessing the cost assessment and hazard portion methodology in the most proper manner. It chiefly checks indicated expectations for the partners of the business association. It principally underpins execution just as checking process for the sprinters. Task Name Week by week Timeline Week 1 - 2 Week 3 - 4 Week 4 - 7 Week 8 - 10 Week 9 - 10 Notes: Instructions of the venture Item innovative work Statistical surveying Advancement and notice Checking and estimation Input of the clients

Review Poster Essay Example | Topics and Well Written Essays - 1500 words

Survey Poster - Essay Example 1) Headline in addition to Logo: The banner beginnings with a feature followed by an image of Chinese banner and afterward Logo on right. It was meant to give perusers initially comprehension of subject or what the banner is about. Giving logo was intended to feature the brand while compelling brand-cognizant individuals to peruse. The thought was set up alluding to different banners. 2) Introduction: Under presentation, I have attempted to feature Toyota’s particular assembling theory and best in class innovation that it has as of late presented in China. Also, contrasting Toyota and GM, I have attempted to reveal insight into Toyota’s movement pace everywhere throughout the world. Toyota’s most recent brands particularly the half and half vehicle gives enough proof of unrivaled innovation that Toyota has. The substance was composed dependent on the way of thinking that depicts three primary things that could get a human cerebrum to tap ON †for example Criticalness, Involvement and Intrigue, start and its fruitful business venture †for example where they were, the place they are and where they need to be. Data has been sorted out such that gives firm’s bit by bit advancement periods. 4) Toyota’s achievement factors in China: Having as a main priority the human mind of first focusing on visuals, hues, illustrations, and so on., achievement factors have been set in focus with multicolor bolt signs, indicating delightful vehicle pictures with an inscription underneath and placing key features in red boxes. Disappointment factors show Toyota’s shortcoming in parts’ computerization. 5) Toyota’s methodology in China: This part is proposed to underline the methodologies embraced by Toyota in China. The data, which was sorted out in sequential request, fundamentally uncovers Toyota’s example of overcoming adversity in China. I comprehend improvement of my aptitudes had begun far before start of production of the banner. Making a banner was a craftsmanship as well as was conveying numerous destinations along. The center of this movement was to check a

What Is Childhood And How Do We Know What It Is - 825 Words

Childhood Construction: What Is Childhood And How Do We Know What It Is? (Speech Presentation Sample) Content: Children psychologyStudents nameInstitutional affiliationCourseDateInstructor419666000Childhood structure457175937070IntroductionChildhood is not a universal phenomenon experienced by every child regardless of his/geographical location, parenting and biological aspects. (Pilcher and Wagg, 2005 pp 16) stated that there is no single universal childhood, experienced by all so childhood isn't 'natural' and should be distinguished from mere biological immaturity. His statement may therefore be expanded to explain why a society has their own distinct understanding of childhood. United Kingdom for example have their own definition and understanding of childhood while Germany has its own structured childhood perspectives. The term socially constructed means that the childhood aspect is developed and logically managed by the immediate society of interest hence our case on United Kingdom.what is childhood and how do we know what it is?As explained at the beginning of the prese ntation, childhood is not only a biological stage of human growth. The idea regarding fixed age, emotions or characters as a sign of childhood in various societies is false perception (Pilcher and Wagg, 2005 pp 14). Thus is because childhood is a kind of science idea where society determines what is childhood and what fits the childhood experiences. Lets take an example of some third world countries where children at the age of 12 years work as casual laborers in plantations and factories. Childhood in such a society may be deemed different from childhood ideas in United Kingdom where child labor is serious offense.what are the continuities and discontinuities?Lloyd Demause states that the further you go back in history, the higher your chances of understanding that childhood was a nightmare experience. During the older days, children lack substantial parental, guardian and general society care. There was high likelihood that children were killed, battered, beaten and sexually abuse d (DeMause, 1974 pp 503). In one circumstance for example, a child who cried too much was considered too demanding. Moreover, children could be tied using strings so as to prevent them from crawling on the floor like animals (Shorter, 1975 pp 30). The most concrete part of child misuse was the ancient aspect of sacrificing toddlers. Infanticide was so common in Rome in that the practice was blamed for the small population of the kingdom. From the past century however, our understanding of childhood as changed thanks to the work of researches and historians who unearthed the importance of parent-child relation in shaping a better society. Psychologist, sociologist and anthropologist have found their paths to understanding what need to be changed and what need to be maintained in childhood (DeMause, 1974 pp 2). There have been various changes regarding childhood handling in the world (Hutchby and Moran-Ellis, 2013 pp 13). The use of ghosts as channel for frightening children was freq uently used until the recent decades when the norm was abandoned to negative side effects on a child psychology (Scheper-Hughes and Sargent, 1998 pp 11). The picture below is an evidence of scary mask used in ancient rome to frighten children. The current world has changed siginifcantly with some aspects such as toilet training being evidenced from the 19th century onwards.Theories of childhood and how can they be critiquedFreud's psychosexual stage theory- according to Freud, the human personality is intertwined between three parts that is the id, ego and superego. The id, is the largest part of the mind and its main related to impulses and general biological needs of child ((Jackson and Scott, 1999 pp 92). The ego part is attributed to behavioral monitoring. The part identifies a kid desires without necessarily hurting him/her. A kid should be restricted by social norms and teachings. The superego part therefore regulates the id part through understanding what is good and bad af ter interacting with the society (Cooper and Olson, 1996 pp 78). The theorist concluded that continued struggle and conflict between the three aspects of a child growth influences his/her personality as explained by the image. Freuds theory however analyzed the facts based on adults responses. The theorist never interacted with children before making the conclusions.Piaget theory on cognitive development- the theory seeks to establish how the childhood of a person helps in developing an understanding of the world. Just like previous historical understanding of childhood nature, Piaget concludes that a persons intelligence is not an inborn aspect. An individuals environment and general interaction with the world have direct relations to a persons intelligence in the later life (Piaget, 1973 pp 12). The theory however is focused on classroom aspect only. Some activities inhuman life does not generally depend on paper works given out as question and answer in classroom. A child may pos e gaming and art talent but may fail to impress in class.Eriksons Stages of Psychosocial Development- Erikson developed an eight stage theory where a child is modified progressively into a successful and contributive member of the society. Each of the stages has a conflict and resolution that help a child overcome problems at hand (James, Jenks and Prout, 1998 pp 12). The stages are; * Trust vs. Mistrust * Autonomy vs. Shame/Doubt * Initiative vs. Guilt * Industry vs. Inferiority * Identity vs. Role Confusion * Intimacy vs. Isolation * Generativity vs. Stagnation * Integrity vs. DespairThe theory is however based on mere imagination regarding a child growth (Lewin, 1939 pp 872). The stages do not necessarily apply to every child growth worldwide.Key themes of the...

Civil Rights Act of 1964 - Free Essay Example

Sample details Pages: 4 Words: 1150 Downloads: 6 Date added: 2019/03/21 Category History Essay Level High school Topics: Civil Rights Movement Essay Did you like this example? Martin Luther King Jr. once said, Oppressed people cannot remain oppressed forever. The yearning for freedom eventually manifests itself. Don’t waste time! Our writers will create an original "Civil Rights Act of 1964" essay for you Create order Truer words could not be used to describe the people who suffered discrimination and racism because of the ignorance of American people. The act was originally drawn up in 1962 under President Kennedy before his assassination; it survived the rampage of strong Southern opposition in Congress and was signed by successor Vice President Lyndon B. Johnson, the Civil Rights Act of 1964 was passed guaranteeing the end of segregation in public places and banned employment discrimination on the basis of race, colour, religion, sex, or national origin. The Civil Rights Act of 1964 was one of the most controversial and most argued debates passed by the House and Senate debates in history. It was also the biggest piece of civil rights legislation ever passed. The bill actually evolved from previous civil rights bills in the late 1950s and early 1960s. Before the Civil Rights Act, people abode by Jim Crow laws and condoned the Ku Klux Klan. White southerners were not happy with the end of slavery and the idea of living or working equally with blacks whom they considered inferior. To keep-up, the majority of states and local communities passed Jim Crow laws that required separate but equal status for African Americans. These laws established laws against the opposite race. Jim Crow Laws were established between 1874 and 1975. Jim Crow laws enforced racial segregation and acted upon the saying separate but equal. Colored and white people had different facilities where the colored one would be mediocre at best. Some constitutional amendments had already been passed abolishing slavery, made slaves citizens, and have all men the right to vote. In the South however, African americans were constantly threatened and were afraid of voting and jeopardizing their safety; even if colored people were allowed to vote, they had to pass a literacy test none of the white men had to take and even then were threatened by people with authority. John F. Kennedy was elected to president on January 1961. He was pushed into taking action against the Souths police brutality. In Birmingham, Alabama, authorities controlled nonviolent demonstrations with dogs, clubs, and high-pressure hoses. Although concerned about losing Southern support for reelection, he began working on a bill to end segregation. Opposed by Congress, the bill was never supported enough to pass and the KKK didnt help either. He was assassinated November 22, 1963 in Dallas while in a motorcade. Vice President Lyndon B. Johnson stepped up to President and continued Kennedys work, Let this session of congress be known as the session which did more for civil rights than the last hundred sessions combined., said Johnson in his first state of the Union address. The House of Representatives debated for nine days, rejecting nearly 100 amendments designed to weaken the bill. At the senate, some final challenges presented themselves. The bills expansion of federal powers and its potential to anger constituents who might retaliate in the voting booth were feared. The bill passed the house on February 10, 1964 after 70 days of public hearings, appearances by 275 witnesses, and 5,792 pages of published testimony says the Constitutional Rights Foundation says The Civil Rights Act of 1964 published by AE Television Networks. The senate voted 73-27 in favor of the bill and Johnson signed it into law on July 2, 1964 banning segregation in all public places including courthouses, parks, restaurants, theaters, sports arenas, and hotels; a person could not be denied because of the color of their skin. Lyndon B. Johnson signed the Civil Rights Act of 1964 with at least 75 pens which he handed out to congressional supporters of the bill such as Hubert Humphrey, the 38th Vice President of the United States, former United States Senator Everett Dirksen who nurtured the bill through compromised discussions, and to civil rights leaders like the well-known Martin Luther King Jr. who said it was nothing less than a second emancipation. Once the bill was approved and signed, the Equal Employment Opportunity Commision opened; they could and would file lawsuits on behalf of workers making the workplace more equal and forced bosses or recruiters to not discriminate against the workers knowing if they did they would be sued says the National Archive: Educator Resources. Not only were discriminatory people being sued, but federal funds could no longer be used for any racial programs whose sole mission was to discriminate against colored people. The Office of Education was also given funds to help desegregate schools and prohibited the unequal application of voting requirements. The Civil Rights Act of 1964 paved the way for the Voting Rights Act of 1965 which prohibited literacy tests and other discriminatory voting practices set in place to stop colored people from voting and violated their 15th amendment rights: the right of citizens of the United States to vote shall not be denied or abridged by the United States or by any state on account of race, color, or previous condition of servitude. says the Library of Congress. Also, thanks to both of these acts, the Fair Housing Act of 1968 was passed banning discrimination in the sale, rental, and financing of property. Thanks to the bill, voter registration of the eligible black population increased from under seven percent in 1965 to more than 70 percent in 1967 in Mississippi. In 1990, 66.2% of all African Americans 25 years or older had completed high school, while in 1997 the percentage increased to 74.9%. They began getting an opportunity to study, go to school, and get a better job. People who had been racially discriminated against were going onto higher education; in 1996, only 1,563 doctorates were awarded and had a 48% increase since 1987. People back then needed dentists just like now. Women were starting to expand from staying at home and doing domestic jobs. They could go to school now and turned to dentistry. Women earned only one percent of professional dental degrees in 1972 and increased to 36% in 1996. This means both colored men and women started getting jobs and joining men after they could no longer be discriminated because of the color of their skin and their sex. Not only were people working to graduate from college, but also pursuing higher education including doctorates. In 1971, only 14% of women achieving doctoral degrees and increased to 40% in 1996. The Civil Rights Act of 1964 led to growing equality in womens rights, disability rights, gay rights, and immigrant rights. It was a new era, a new chapter in the book, as discrimination on the basis of race, color, religion, or national origin was outlawed. It paved the way for desegregation and the prohibition of discrimination in public places and within agencies. It improved the black and colored community. They could now go anywhere they wanted to without fearing racism or being turned away because of the color of their skin. Colored people could use the same bathrooms as whites and didnt have social barriers when it came to socializing and even finding jobs.

Software and Neworking Technologies Commonly Employed in...

Task 1 (a) There are many things to consider when implementing an e-commerce system for the reliable transfer of money and goods online, as each part of the chain has to be analysed to make sure that it is not the weak link that will be the downfall of the entire system. In this document, I will be outlining some of the more common forms of e-commerce hardware, software and networking technologies that are commonly employed in the world of e-commerce. Software When choosing software to implement, one must think if it fulfils a number of criteria, some of these criteria would be things such as: †¢ Easy for the buyer to use, such as a â€Å"shopping basket† style interface †¢ Secure, for both the buyer’s details and the seller’s systems†¦show more content†¦From a more technical standpoint, the browsers and servers communicate by using a protocol known as TCP/IP, and it is vital that both the computers that are trying to communicate (in this case to make a sale, or purchase) are using the same protocol, otherwise communication between the systems is not possible. An IP address is a number used to identify systems from other systems on a network, his is also applied to the Internet, the world’s largest network, in the case of e-commerce an IP address is used much in the same way that an address is used in the real word, information is sent to the address in the real world (this would be in the form of a letter) and information is sent back to the IP that sent the data. An IP address can be used to view web pages in a browser, by being typed in the address bar, however due to them being long strings of numbers that are not easy for humans to remember, it is much more practical and commonplace to use a ‘domain name’ which takes the place of an IP address as a much more memorable and marketable name to do business under. A domain name is a string of characters such as letters or numbers that can generally be marketed as the business name, it can be paired with one or many IP addresses that belong to the same person, meaning that should someone wish to run their website on multiple servers with the same domain name, this is possible. The basic architectural design of an e-commerce system The

Management and Strategy for RAC Motoring- myassignmenthelp.com

Question: Discuss about theManagement and Strategy for RAC Motoring Services. Answer: Operational and Strategic Characteristics and Current Evaluation of RAC Motoring RAC Motoring Services was formed over 100 years ago as an automotive service companyand offering other services such motor vehicle insurance. For some time RAC was ranked behind Automobile Association (AA) in operational activities such as advertisements and customer awareness activities. That remained the case until both companies were recently owned by a particular group hence they were no longer subjected to making profit for external shareholders. In 1999, AA and RAC got separated again where AA was bought by Centrica utility service company and RAC was acquired by Lex plc. This was as a result of Green flag joining the market as cost leaders by selling their products at a cheaper price. The green flag also did alot of enticing advertisements that reached a large number of customers within a very short time. This helped them earn larger market share at the cost of both AA and RAC. Lex made the decision of buying RAC on the grounds of its perfect brands, its large market share, an d its influential supernormal profits. As RAC desired to raise its market share it adopted an improved call- talking skills and dispatch procedures by working with the state-of-the-art technology. RAC also hired a number of patrols who were experts in mechanic, garage operations and were potential through experience. RACs patrol team was also set to liberate and repair customers vehicles at the roadside. RAC built attractive control centers at high and noticeable points at the motorway systems showing its location as a modern service provider For RAC to get over its outdated identity the company rebranded and modify its corporate hue. This activity was specifically aiming at creating a contemporary and powerful image to allure younger market sections. This was basically to address the persistently declining market portion (Vallath, 2014). Recommendations for Improving Quality at RAC RAC Limited which is offering reliable services by controlling the risk factors and through the use effective managerial skills to create the long-lasting utility to its customers. The company lacks some various resources and personnel that could be improved to make profits for the organization. The Following are some of the recommendations for improving quality of services at RAC. Decision-making strategies should be entangledin the process of operational management in organizations. This could facilitate the suitability of the decisions made and the processes adopted for a smoothly operating organization. Formation of committees in the organization that is accountable for identifying ineffective decisions and taking authoritative and appropriate steps on unproductive activities should be adopted. This will fasten the decision making process and reduce time wastage. This enhances harmony and also discourages blame games between subordinates and various shareholders in case of a failure of a process as a result of a decision made. Human resource management department should be formed in the organization and should be well equipped so as to offer quality training to the workers. Through effective employees in all organizational departments, it is easy and cost-effective for an organization to improve and develop better services and quality products securing a good position in the market. Contractors can also be used in the training sessions with the patrols. They help to improve their technical skills, learn further about new technology and can learn through observations and practical from other patrols. This will also help the contractors to sharpen their efficiency and skills on the service delivery. Proper planning and assessment of demand and supply ratios in the market. The use of sales records can significantly contribute to the control of demand changes according to time, economic changes, technological growth, and political temperature. All these factors have a great impact on the companys competitive advantage. It is also recommended for RAC to undertake a benchmarking step to the best performing company in the same or different industry such as the Green flag. During that process, they can compare their performance, functional, planning, financial and strategic operations, identify their weaknesses, develop, implement, review and compare their results of before and after benchmarking process (Thompson Frank, 2010). References: Thompson, J. L., F. M. (2010). Strategic Management: Awareness Change. Cengage Learning EMEA. Vallath, M. (2014). Oracle Real Application Clusters. Digital Press.